QUALITATIVE RESEARCH

PART FOUR: DATA COLLECTION

Your basic data consists of words.

[Partly adapted from Corsaro (1981). Entering the child's world. In J. Green & C. Wallat (Eds), Ethnography and Language in Educational Settings (pp. 117-147). Norwood, NJ: Ablex, who in turn adapted his outline from A. Strauss.]

  • Field Notes--A running account of what happens or transcriptions of video or audio tapes. It is important to be thorough in taking field notes, particularly at the earliest phases of research; as much as possible, try to get the whole picture of what is happening. With some approaches you will analyze your field notes; with others you will get "new" data by careful re-analysis of video tape, perhaps watching small segments, perhaps even frame by frame (you code these). Good to do both, adding to field notes.
  • Personal Notes--Personal reactions, how you feel, self-reflection, memories, and impressions. A bit like a diary, so you can later see your own possible influences on the data and the effects of personal events to the data collection and analysis. Includes notes to yourself about feelings, reactions, biases, data changing your impressions and preconceptions. (Like a diary of the process, but personal.) What memories does the tape cause you to recall? Personal notes help reveal inner dialogue, self doubts and questions, delight with insights, anger or frustrations you feel, but especially your struggles.
  • Methodology Notes--Description of methods used, reasons for using those methods, ideas for possible changes in methodology. This is used for keeping track of changes and rational for changes. Include possible and actual adaptations of methods. Can include methods of analysis. Includes modifications made to data analysis method, if any. What other angles do you wish the camera would use? What is the value and limit of this angle? What is the value and limit of not being there and using camera data? If you could, what questions would you ask the kids about what you see? (Might go back to field and ask them.) Also methods changed in observation/interview - reflections on why you change methods and details of changes.
  • Theoretical Notes--Emergent trends, hypotheses. Also can include guesses and hunches to follow up later in your research. Describe changes made to emergent categories and hypotheses, and the reasons why those changes were made. What are some trends you see? Emergent hypotheses you would like to test (how you plan to test them is in methodology notes). Tests of hypotheses. You could code these.

These four kinds of notes will overlap from time to time. In my own research, I found myself blending personal notes with the other varieties, and thus did not use personal notes for awhile. Later in the research I found I needed a separate category again so I began keeping personal notes again.

These notes can be made by hand with pad and pens, but some have found it beneficial to use other media such as small laptop computers, talking quietly into a cassette tape recorder, or using the audio track of a video camera. The disadvantage of these other methods is the distraction to participants. Some researchers take periodic breaks to go to a separate area and write or type notes--one even used the restroom for this purpose!

When typing notes into the computer--either at the scene or when transcribing later--it is good to leave a blank column on one side of the paper for hand-written codes and comments. If you are right handed, leave the right column blank (and vice versa); that way you won't smear the printing with your hand. I found it helpful to use separate files for each day, and separate files for each kind of notes. I also backed up my notes onto a floppy disk every day.

Some qualitative research computer programs allow you to add your notes directly to the program, then add coding and analysis later--thus leaving the column blank is unnecessary. I prefer standard word processing programs to qualitative research programs because they are quite flexible and relatively easy to learn (most of us already know a couple or two word processors). But qualitative research programs have their own advantages.

Data analysis can be done on all 4 kinds of notes.

 

Logging Data

There are two forms of data logged (there could be others): field notes and interview transcriptions

It is usually best to write field notes by hand at the site, then type them into the computer at the end of each day or at least by the next morning. In some cases field notes can be done at intervals (if writing them openly arouses suspicion or there are other reasons they cannot be done at the moment of observation). One researcher used the restroom to write notes every hour--which he reported worked well, except that some may have wondered why he had to go there so often! People usually write between five and ten handwritten pages an hour if they are observing carefully.

When observing, write very concretely. Quantitative research speaks of operationalizing concepts--stating them in observable, countable terms. This is how you write your descriptions; avoid inferences, generalizations, vague terms. Avoid sophisticated terms that will obscure what actually occurred ("they interacted" could mean many possible terms--even mud wrestling!). Get down the details, even if they seem irrelevant at first. Describe the obvious, because it may be less obvious (and less likely to be remembered) once you leave the site. Also what is obvious to you may not be obvious to outsiders. Push yourself to describe actions without evaluating (evaluating, generalizing, inferring can all occur in the other kinds of notes, but not the field notes section of notes). Students must often push themselves to get details. If you begin to generalize too early, you may be recording more your bias that what actually occurs (although you might put something in the margins of your notes to be recorded separately when you type them up IF the idea is absolutely overwhelming or if you think you'll forget an important aspect). You need data from which to generalize, otherwise the results cannot be trusted any more than folk tales or generalized impressions (but do record impressions later in personal notes or theoretical notes). One important distinction between research and general experience is that research relies upon carefully documented data from which conclusions are formed.

Alternative methods of making field notes include making recordings at intervals or, if it won't be too distracting, talking quietly into a cassette recorder. I even used a camcorder with special amplified microphone that hung next to my mouth for making verbal field notes. It worked well, and the tiny compression system in the microphone made it possible to hear what was happening in the environment as well. You may need to take period breaks to say your field notes into the cassette recorder. The drawback for mechancial recordings is that they will need some kind of transcription later (see comments on transcribing interviews, below). Some are able to take a small laptop with them to the field site and type in field notes that way. However, many people find typing on a laptop to be distracting to people at the site, and a single computer crash can destroy the whole day of data (or more if you didn't back up regularly!).

If nothing--absolutely nothing--is happening, then describe the physical context in excruciating detail. Look around carefully, even get down on the floor and look at the floors and walls carefully during "dead times" when absolutely nothing is happening.

Handwritten notes are then typed into the computer when not observing. During the typing process, some details will probably be recalled that were not written down at the site--include these. While typing, separate the personal notes, theoretical notes, and methodology notes from the standard field notes. This can be done by using separate computer files for each of these, or simply denoted by some code within a single text. You will probably find that you will add much more to personal notes, theoretical notes, and methodology notes at this time--good! Time at the site should emphasize events and descriptions, while the typing time will tend to be more reflective. This reflection is actually the beginnings of analysis which is a reflective process (a less formal analysis than the formal approaches to be used near the completion of the study).

Field notes should be typed in a column on one half of the paper (set your margins accordingly in your word processor). The other half of the paper is for coding and comments. If you are right handed, the notes should be on the left side of the paper so you can write in the right column (and vice versa if you are left handed).

Good interviews have lots of open-ended questions, most of which are formed prior to the interview. I personally like questions that come out of observations better than those created out of the student's imagination. Sometimes, though, good questions emerge during an interview because of what has been said by the one interviewed. Usually I'd go with the flow and ask the emergent questions, if it's appropriate. Transcribing interviews can be done several ways. Word-for-word transcriptions are probably best, but they are laborious. If you are well funded, this can be hired out. But there is value in the researcher listening to interviews, as the researcher may be able to figure out a muffled word that a transcriptionist cannot. Also, the interviewer may learn how to better interview by listening to his or her mistakes. It is also possible to use word-for-word transcriptions of some sections and summarize others when typing up the interviews. It is also possible to listen to the tape of the interview several times in order to better discover what sections are important enough to transcribe, which sections need to be summarized, and which sections should be ignored. But keep the tape--later in the research you may find that what was not typed was indeed more important than you thought! It is even possible to code directly from the tape--there are computer programs that allow you to connect a cassette player or even a videotape player directly to the computer, so that time markers and even your transcription can be added to the audio or video data.

As with field notes, transcriptions should be typed in a single column with a wide margin for coding and comments. You can't code well if your field notes are not concrete and tangible (think "operationalized"). Coding includes categorizations, classifications, and other kinds of comments about the field notes (you could code your other notes as well, but people usually do not--generally what you are most concerned about is what happened at the site). There are many possible things you can code (see Lofland and Lofland). As you code, think about possible linkages and relationships between the different codes you use. This thinking will tend to produce more sophisticated codes, broader or more precise codes. Be sure to record what you are thinking during the coding process and the thinking that produced new, more sophisticated codes. This is also a form of analysis which should be carefully described in your theoretical notes. Push yourself to develop deeper and more revealing/descriptive/accurate categories and codes.

As you code, keep in mind that possible linkages and relationships may also include confounds to causation. This is a valuable aspect of quantitative research that should be considered in qualitative reflection. Don't get too bogged down in thinking about confounds at first--let the ideas flow in your theoretical notes, but especially give this some thought as you move to more formal analysis near the end of the study. Robert Rosenthal's writings help in exploring this topic in greater detail.

 

 

Validity in Qualitative Research 

 

[See Ratcliff, 1995, pp. 20-31 for an extensive discussion of qualitative validity and reliability]

Can find validity in qualitative research by:

  • Divergence from initial expectations--see personal notes kept from the beginning to see how the data has pushed you from initial assumptions
  • Convergence with other sources of data--using variation kinds of triangulation and comparisons with the literature
  • Extensive quotations--from field notes, transcripts of interviews, other notes
  • Other research data--such as archival data, recordings (video or audio)
  • Independent checks/multiple researchers--more than one person involved in the research of those studied; team research approach or other sources of verification.
  • Member check--where you go back to those researched, at the completion of the study, and ask them if you are accurate or need correction/elaboration on constructs, hypotheses, etc. Some take this to the point of the researcher and those researched working together in the planning, conducting, and analysis of results.

Can find reliability in qualitative research by:

  • Multiple viewings of videotape--by same person or different people
  • Multiple listenings of audio tape--by same person or different people
  • Multiple transcriptions of audio tape--by same person or different people

These would probably come out quite high in most cases, but at least they would be an attempt.

It is important to note that high reliability may suggest a systematic bias at work in data, a bias shared by multiple researchers or across observations by the same researcher. This is why many qualitative researchers emphasize validity rather than reliability; documenting what occurs in an accurate manner may reveal inconsistencies. As qualitative researchers are fond of saying, "You never cross the same river twice" (because it's never the exact same water, the banks of the river are never exactly the same because of erosion, etc.). Reality is dynamic; it changes constantly. Of course, this overlooks important continuities of the real world when taken to extremes, most of us recognize. But it is important to realize that low reliability could be consistent with high validity if the social situation is constantly in flux, or people might see things differently because they are seeing different aspects, different levels, different perspectives, of the whole which is far more complex than any single perspective/person might see. Putting two different accounts together might result in a better understanding of the whole than either one separately, even though the consistency between those accounts might be rather low. Together, the two very different accounts--reflecting low reliability--could produce even higher validity. It's something to consider.


Establish Validity via Triangulation

Radio location metaphor

 

Varieties of Triangulation (Patton plus others)

  • investigators (team)
  • locations
  • populations
  • times (time of day, of week, of season)
  • methods of collecting data
  • methods of analyzing data
  • theories (within or across disciplines)
  • paradigms (quant/qual)

 

Convergence - increase possible validity

Divergence - may show something missed by another method alone (not necessarily wrong)

 

Can be inductive or deductive at various phases of research (p.194)

Emergent patterns need to be tested, then go back and refine ideas and constructs or move on to another aspect.

Tend to start broad

"Funnel down" to central concerns and issues

 

Return to Qualitative Research Outline

Move on to Section Five

updated 3/31/02

 

 

 

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